is for Break-even Point

is where a company produces the same amount of revenues as expenses during manufacturing process or accounting periods

B

is for Bundle Pricing & By-Product

companies sell a package or set of goods or services for a lower price than they would charge if the customer bought all of them separately

an incidental or secondary product made in the manufacture or synthesis of something else.

is for Competition-oriented Pricing, Clayton Antitrust act 1914 & Captive Pricing

involves setting a price based upon analysis and research compiled from the target market .

attempts to prohibit certain actions that lead to anti-competitiveness.

Item made specifically for use with another item, usually from the same manufacturer.

is for Demand Elasticity & Discount Pricing Strategy

is a measure used for the quantity demanded of a good or service to a change in its price

 Demand inelasticity-

Demand whose percentage change is less than a percentage change in price

is for Discount pRICing Strategies

Cash discount:

 is a deduction allowed by the seller of goods or by the provider of services in order to motivate the customer to pay within a specified time.

Quantity discount:

 is an incentive offered to a buyer that results in a decreased cost per unit of goods or materials when purchased in greater numbers.

Allowance: the amount of something that is permitted, especially within a set of regulations or for a specified purpose.

is for Everyday Low Prices & Examples of return on investment

is a pricing strategy promising consumers a low price without the need to wait for sale price events or comparison shopping.

ROI = (Net Profit / Cost of Investment) x 100

is for Form of Price

is for Government Regulations & Types of Gov't Regulations

a law that controls the way that a business can operate and to prevent these financial disasters from happening Types of Government Regulation:

Advertising- Laws pertaining to marketing and advertising set in motion by the Federal Trade Commission exist to protect consumers and keep companies honest about their products

Minimum Price Law- retail markups to basic cost results in the minimum selling prices

is for Importance of pricing

the value customers see in the product or service and are willing to pay for a product or service.

is for LAw of diminishing Marginal Utility

is a law of economics stating that as a person increases consumption of a product while keeping consumption of other products constant, there is a decline in the marginal utility that person derives from consuming each additional unit of that product.



Is For Mutiple-unit Pricing

is a pricing scheme that specifies the item price for mutiple units.